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Technology Applications

Geobytes’ technology locates Internet users to their town or city in real time with high degrees of accuracy. The technology is no threat to privacy as it does not use cookies and does not require any information from the Internet user. 

The applications of the technology are wide ranging and include:

• Geographically targeted banner advertising
  The advertising of local product to local consumers is almost non-existent on the internet when compared with traditional media where in excess of 80% of advertising is local product being offered to the local market. There is a huge amount of unmet demand because the Internet has excluded itself from 80% of the market.
• Geographically targeted email marketing and advertising
  Ensure that your email marketing is relevant to the end user.  Deliver geographically targeted email advertising.
• Geographical web site Customization
  Serve up prices and language relevant to the viewer’s location. Deliver local news, weather and content specific to the viewer’s location. See our GeoSelect service for an example of how this can be quickly implemented.
  
• Web site traffic analysis
  Determine the geographical location of your site’s traffic. This information can then be used to help develop marketing strategies, monitor advertising campaigns. See our log file analyzer tool - GeoLyzer for a quick and easy solution.
  
• Fraud detection and user authentication
  Benefit from knowing that a user is actually where they say they are. 
  
• Digital rights management
  Ensure you comply with distribution rights.

geobytes user localization technology enables access to 100% of your market!

Checkout our Solutions page for more information on how Geobytes can assist you.